Netflix's Next Three Games Take Aim At the Casual Market

Netflix is continuing its foray into video games with three new titles aimed at casual audiences. However, most people around the world still can't try out the service.

As reported by TechCrunch, Netflix subscribers in Spain, Italy, and Poland can access three new games starting today: Shooting Hoops, Teeter Up, and Card Blast. Users in these regions can find the titles under a new 'Games' tab in the Netflix app, but only on Android devices.

Users will not have to pay extra to access games on Netflix. The games added today also won't include ads or in-app purchases, which is consistent with Netflix's previously detailed mobile game strategy.

This project is still in its experimental phase for Netflix. This summer, the streaming giant said, "We think the time is right to learn more about how our members value games.” For now, the company is focusing mostly on mobile games, as well as interactive shows in the vein of Black Mirror: Bandersnatch.

Netflix previously launched an early version of this service in Poland to subscribers with an Android device. The library originally included Stranger Things: The Game and Stranger Things 3: The Game.

Earlier this year, Netflix was reportedly approaching industry veterans to help the company with its expansion into video games. They eventually brought veteran video game executive Mike Verdu on as the new vice president of game development at Netflix.

On the television side, Netflix has also been interested in video game properties. Following the success of season one of The Witcher, Netflix is also investing in shows based on Sonic the Hedgehog, Assassin's Creed, Resident Evil, and more.

Logan Plant is a freelance writer for IGN. You can find him on Twitter @LoganJPlant.

source https://www.ign.com/articles/netflix-launches-more-video-games